Communication Workflow

Definition

The defined sequence of steps — drafting, review, approval, distribution, archival — through which a piece of communication moves from intent to delivery.

Why it matters

Workflows determine speed, quality, and risk exposure. Implicit workflows produce inconsistent outcomes; explicit workflows produce repeatable ones.

Examples

• A standard workflow for press releases.
• A defined approval chain for executive communications.

Best practices

• Make the workflow visible.
• Reduce handoffs where safe.
• Audit cycle time, not just compliance.

Related concepts

• glossary
  Communication Operations

FAQ